Reports from the Knowledge Labs about our recent findings, research topics, and interviews with lifestyle leaders who are creating their own futures.
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How to stimulate your own powers of foresight. Consider the following thought provokers. Ask yourself, in these categories what are the brand new trends and forces? Which are the ones growing in importance? Which current forces are loosing their steam? Which have peaked or are reversing themselves? Which are the "wildcards" about to disrupt us in the future? POLITICAL AND TECHNICAL thought for food: Electronics, Materials, Energy, Fossil, Nuclear, Alternative, Other, Manufacturing (techniques), Agriculture, Machinery and Equipment, Distribution, Transportation (Urban, Mass, Personal, Surface, Sea, Subsurface, Space), Communication (Printed, Spoken, Interactive, Media), Computers (Information, Knowledge, Storage & Retrieval, Design, Network Resources), Post-Cold War, Third World, Conflict (Local, Regional, Global), Arms Limitation, Undeclared Wars, Terrorism, Nuclear Proliferation, Weapons of Mass Destruction, Governments (More/Less Power and Larger or Smaller Scale), Taxes, Isms: Nationalism, Regionalism, Protectionism, Populism, Cartels, Multinational Corporations, Balance of Trade, Third Party Payments, Regulations (OSHA, etc.) Environmental Impact, U.S. Prestige Abroad. SOCIAL AND ECONOMIC Food for thought:
Labor Movements, Unemployment / Employment Cycles, Recession, Employment Patterns, Work Hours / Schedules, Fringe Benefits, Management Approaches, Accounting Policies, Productivity, Energy Costs, Balance of Payments, Inflation, Taxes, Rates of Real Growth, Distribution of Wealth, Capital Availability and Costs, Reliability of Forecasts, Raw Materials, Availability and Costs, Global versus National Economy, Market versus Planned Economies, Generations: Y, X, Boomers, Elderly, Urban vs. Rural Lifestyles, Affluent vs. Poor, Neighborhoods and Communities, Planned or Organic Growth.
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The Journal of 2020 Foresight
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Monday, July 24, 2006
Landed Gentry: Wired to Live, Love, Work and Play Anywhere You Want
Chapter Four: The Tribal Territories
By Steve Howard, CKO
The Knowledge Labs
Table of Contents
Chapter One: Basecamp
Chapter Two: The Ridge
Chapter Three: The Outpost
Chapter Four: The Tribal Territories
“Earl was a painter and a Vietnam Vet. There’s a lot of those. He specialized in psychedelic paintings. He painted a lot. Sun used to love to watch him. He was not a very successful painter and never did sell anything, but he always tried. He took them to Gallery L on Main Street. Lenore was the owner of the Gallery.”
Neil Young & Crazy Horse “Greendale”
DOUBLE NICKEL RANCH. Of the four futures, this story is similar to the “Staying Put” scenario because both allow Boomers in their 50s to do what they love. The Wired Landed Gentry also shares the love of a new quality-of-life community with the “Rustic Lone Eagles."
Journal of 2020 Foresight: How has this scenario fared over time?
Eagle: Well this has always been the best of both worlds and the model for what we’ve come to call Mobile KnowCos based upon the convergence of the trends we already talked about.
J2020F: You modified it though, right?
Eagle: Remember, we coined the combination of doing what you love in your preferred geographical area during the time of dial-up Internet connections.
J2020F: So, that would account for “It’s Wired, Doing What You Love -- Anywhere Anytime.
Eagle: But now the freedom of the digital wireless connections available today made us update the name to Wireless. We still believe collaborative tools and networks bring together project teams of experts from around the globe on behalf of an enterprise. With the ability to operate anywhere there is a" wired" infrastructure, the boomers began their move to smaller towns and rural regions, the “penturbia migration.”
J2020F: Name for us, as you have for the other three scenarios, the types of Claritas social groups we’d expect to find in communities fitting this scenario.
Eagle: You’ll find Landed Gentry, Country Families (now Country Comfort), and some 2nd City Societytribal social groups in the Wired-less Doing What You Love Anywhere communities since we’ve observed that this scenario presents high-demand, high margin entrepreneurial opportunities.
J2020F: Where will I find these communities -- all four kinds?
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Copyright ©2002 - 2006 Aarnaes Howard Associates. All rights reserved worldwide.
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